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Maybe you’ve been wanting to start a store, but don’t know where to start or what platform to choose.
Maybe you’re scared to start a store because you don’t know how you’ll possibly be able to drive traffic to it.
Maybe you already have a store and can’t understand why you’re not making anything but chump change in it.
Maybe you’ve spent some time on your store and seen only crickets in traffic.
Maybe you’ve tried other platforms like Etsy, ebay, Amazon, Creative Market, the list goes on and on and have seen a little bit of money, but know there’s more out there for you.
Whatever your situation is, you’re in the right place! Opening up my own Shopify store, very quickly changed my entire life, and while I’m not promising massive amounts of money your very first month, what I AM saying is that most people don’t realize the POWER having your own Shopify store has.
Today, I’m going to be sharing my Shopify store income report for February 2018 (9 months of having the store)
Shopify Store Income Report – $152,217 (February 2018)
Most of you know that I’ve been selling on ebay for over 20 years now. Back before they were even CALLED ebay. 🙂 I was just a teen back then, but really realized the power of selling things online. It was a whole new world for me. An exciting world.
But there are several things I’ve always LOATHED about selling online.
- I HATE to ship products.
- I hate keeping track of inventory.
- I hate keeping everything perfectly organized to sell.
- I hate not being able to find something right as it sells.
- I hate following someone else’s rules.
- I hate when they CHANGE said rules and I have to go back through all my ads and completely redo all of them to comply.
- I hate feeling like I have no ownership over the store. Like I’m powerless.
- I hate not having the capability of making certain sales the way I want them to be, instead of working with the basic tools they give me.
- I hate being at the MERCY of a customer who does something shady and leaves bad feedback and everyone thinks it’s ME who has done something bad. Or competitors who leave negative feedback to ruin you (yep, it’s happened!)
So, while there’s a lot of good things about selling on a platform like eBay or Etsy, there are also a lot of bad things you MUST accept in order to sell on someone else’s “turf.”
I sold on Amazon, I’ve sold on Creative Market, I’ve sold on ebay, I’ve sold on a membership site, I’ve sold on a stock photo site, and I’ve sold on Shopify.
For me, out of all the options I’ve tried, Shopify is, HANDS DOWN, the best way to go.
Income total for February 2018 (Shopify store only; doesn’t include blog/misc. income) – $152,217
Traffic total (to my Shopify store only) for February 2018 – 15,256
Stats per product:
This is my favorite part of researching analytics. Figuring out which products sell (or get downloaded for free) the most. Stuff like this tells me EXACTLY what to create more of in my store and what to stop creating, so it’s something I gauge very heavily.
If you have the $79/month Shopify plan, which I do, you’ll get FANtastic analytics reports that will give you all this information broken down by product. I then go into my newsletter (I have ConvertKit and Leadpages and love them) and compare them in order to get conversion rates.
This month, there were a couple successful product launches and a failure.
Complete Romantic System
The Complete Romantic System was something I created for fun and had laying around on my computer.
Because of the licensing I bought on Creative Market at the time, I can only sell 500 copies. So, within Shopify, I have the counter limit set to 500 sales. I gave 100 copies away for free, knowing I’d need to give it away for free to gain some traction on the product.
This month, it ended up selling 161 times (100 free, 61 paid). As of May 17, 2018, it has 258 copies available for purchase. It sells pretty well, but slow and steady, consistent sales over time…usually people adding it to their already full carts.
I feel like it’s doing pretty well, not the best in the world, but pretty good and so I plan on creating more complete systems and see how they do, but in the future, I won’t purchase graphics that are limited to sell only a certain amount of the product, so it won’t limit me as much in sales.
I love photography and so, this month, I added a new type of product in my store, product mockups.
I’m not exactly sure why, but they didn’t sell very well in launch. They only sold $76 worth for all the sets and moving forward in latter months, not really all that much.
Update: the YTD revenue on them as of May 17, 2018 is $135. Not really something I will continue to create. I’m thinking that my audience just doesn’t have a use for them. I put them on Creative Market to sell as well, but have only sold one on there so far, so that’s not a product I’ll continue to create.
250+ Wall Art Bundle
This 250+ Wall Art Bundle was launched on February 27, so just 2 days before the end of the month really. Just in those two days alone, it made $7,020 in revenue. The very next month, it would go on to make $19,764 in revenue.
It was something that has been VERY profitable for me in the store and I’m currently creating more wall art here and there over time, in preparation for a second bundle!
The YTD amount in revenue of this product as of May 17, 2018 is $26,855.10. That is enough to buy a brand new SUV! So, you can see why I want to make another set!!!
My top 5 products
You can see this months’ top 5 products by clicking the links below:
- Blogging Bundle
- Household Binder
- Blog Optimization Critique
- Financial Freedom Bundle
- Happily Ever Blogger Bundle
Ready to start up your OWN Shopify store?
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