See all the Shopify store income reports here.
Maybe you’ve been wanting to start a store, but don’t know where to start or what platform to choose.
Maybe you’re scared to start a store because you don’t know how you’ll possibly be able to drive traffic to it.
Maybe you already have a store and can’t understand why you’re not making anything but chump change in it.
Maybe you’ve spent some time on your store and seen only crickets in traffic.
Maybe you’ve tried other platforms like Etsy, ebay, Amazon, Creative Market, the list goes on and on and have seen a little bit of money, but know there’s more out there for you.
Whatever your situation is, you’re in the right place! Opening up my own Shopify store, very quickly changed my entire life, and while I’m not promising massive amounts of money your very first month, what I AM saying is that most people don’t realize the POWER having your own Shopify store has.
Today, I’m going to be sharing my Shopify store income reports for August 2018.
Shopify Store Income Reports – $321,206 (August 2018)
Most of you know that I’ve been selling on ebay for over 20 years now. Back before they were even CALLED ebay. 🙂 I was just a teen back then, but really realized the power of selling things online. It was a whole new world for me. An exciting world.
But there are several things I’ve always LOATHED about selling online.
- I HATE to ship products.
- I hate keeping track of inventory.
- I hate keeping everything perfectly organized to sell.
- I hate not being able to find something right as it sells.
- I hate following someone else’s rules.
- I hate when they CHANGE said rules and I have to go back through all my ads and completely redo all of them to comply.
- I hate feeling like I have no ownership over the store. Like I’m powerless.
- I hate not having the capability of making certain sales the way I want them to be, instead of working with the basic tools they give me.
- I hate being at the MERCY of a customer who does something shady and leaves bad feedback and everyone thinks it’s ME who has done something bad. Or competitors who leave negative feedback to ruin you (yep, it’s happened!)
So, while there’s a lot of good things about selling on a platform like eBay or Etsy, there are also a lot of bad things you MUST accept in order to sell on someone else’s “turf.”
I sold on Amazon, I’ve sold on Creative Market, I’ve sold on ebay, I’ve sold on a membership site, I’ve sold on a stock photo site, and I’ve sold on Shopify.
For me, out of all the options I’ve tried, Shopify is, HANDS DOWN, the best way to go.
Income reports total for August 2018 (Shopify stores only; doesn’t include blog/misc. income) – $321,206
Traffic total (to my Shopify stores only; sessions-not pageviews) for August 2018 – 22,119
This is my favorite part of researching analytics. Figuring out which products sell (or get downloaded for free) the most. Stuff like this tells me EXACTLY what to create more of in my store and what to stop creating, so it’s something I gauge very heavily.
If you have the $79/month Shopify plan, which I do, you’ll get FANtastic analytics reports that will give you all this information broken down by product. I then go into my newsletter (I have ConvertKit and love them) and compare them both in order to get conversion rates.
My printables store makes the majority of the money for me. In August, I made $226,309 and got 17,759 in sessions (not pageviews).
Return customer rate is 51.5%.
Diving a little deeper into traffic in this income report so you can kinda see the picture more….
Online store sessions (not pageviews) were:
- Direct: 11,518
- Unknown: 4,504
- Social (organic, no paid advertising): 1,124 (this includes- Facebook: 943, Pinterest: 139, Instagram: 39)
- Email: 468 (which, I got way more than that according to ConvertKit so it must be a lot in the unknown and direct sections as well)
- Search: 145
My top 5 landing pages this month were:
This month, I released the Student Planner for free and had a sale on the Recipe Binder for only $3.
The Recipe Binder made $9,213 in sales and the Student Planner got many downloads.
The Blogging Binder made $3,478 in sales this month.
My Blogging Bundle was a good money generating source for me this month. It made $52,866 in sales. I have a secret 60% off code going around for the item and it’s being shared – 60% off discount code: BUNDLESNEWSLETTERSECRETSALE
Sha-sam! If this stock photography store isn’t an instant hit. This month alone it generated $94,897 in revenue. I’m a little shocked to be honest. I thought it would do well, but I didn’t know it would do THIS well. I’m not sure if it’ll keep up this kind of attention, but I do know that I been talking about the stores a lot lately.
Since it’s just a new store (opened last month), I won’t know for a little while, how much this revenue stream will make me on a consistent basis every month. Only time will tell, but so far, it’s good traffic and sales. 🙂
The return customer rate in this store is 14.51%. Quite a bit lower than my other store, but I don’t promote it too much to my email list (I plan to change that), which is where I’d be getting most of the return customers.
My top 5 products for the stock photography store
Again, I’m just starting out in the store so the sales are very much spread out between many different items, until I can see clear and consistent winners and then promo just those top products to the masses, but you can see this months’ top 5 products by clicking the links below:
- 50+ Styled Stock Library (this is on sale for $9 in my header bar currently, but you can get it free for limited time- info. is below)
- Instaquotes Social Media Mega Pack
- Teal Candle Product Mockups
- Square Inspirational Graphics
- Teal Clipboard
A couple things that I notice….teal is a big hit, so as I make more stock photos, I will keep in mind my audience likes the color teal the best it seems.
Also, both Instagram media packs are in the top 5, so moving forward, I’ll plan on creating more Instagram-focused products and see if those will sell well for me also.
Free Stock Photos
You can download the 50+ free stock photos here – be sure to use discount code (if prompted): 50FREEBIESTOCK
The biggest thing I’m working on this month is my Shopify Binder (coming soon!) I can’t tell you how NERVOUS I am to be working on it and releasing it. I’ve had quite a few people copy my stuff exactly, word for word, and I have to say that, that kinda stuff makes me NOT want to release Shopify information. So, I’m really struggling inside of myself right now to work on it.
I want to. I want to help people. But I don’t want someone to go along and copy word for word and not put their own spin on things and expect to see success.
It’s like cheating on a test. It’s wrong!
Yes, be inspired by someone else, but it’s a far cry between being inspired by someone else and copying exactly. That kinda stuff will never get them very far and if it does, they have to live with their own conscience.
So, as I’m releasing all this, please, all I ask is that you don’t copy, but that you take the information and really absorb it and use it as inspiration to make your OWN decisions, because here’s the truth guys, the world doesn’t NEED more copycats…the world NEEDS YOU!
Unique, awesome, beautiful you!
My 30-Day Series
If you are new in your store or it’s not making what you want, carve out the time for it. I created a brand new 30 Days to a Better Shopify Store series that you can check out here. It’s all the tips and tricks that I’m using to crush it in my store and it goes into massive depth of all the ins and outs of what to do, all step by step. I hope you check it out and I hope your store flies!
Ready to start up your OWN Shopify store?
Click here and you can get a 14 day trial FREE! It just might be the best move you ever make. It certainly was for me!